Concept

Rethinking dentistry

At Lovely Smile, we are breaking new ground. Our concept is based on prevention and early detection of dental problems. This is how we can keep your teeth healthy, intact and naturally beautiful in the long term – without painful procedures such as fillings, root canal treatments or crowns. This way, we avoid unnecessary discomfort and extensive, expensive treatments. It saves you time, money and many unpleasant visits to the dentist.  

‘For me, Lovely Smile is the dentistry of the 21st century – gentle, precise, personalised, cost-effective and exactly how I would want it for myself and my family.’

Prof. Dr. Ivo Krejci

Co-founder of Lovely Smile and former president of the Dental Clinics of the University of Geneva.

Our values

At Lovely Smile, we believe that everyone deserves personalized, empathetic, and high-quality dental care. As our patient, you become a part of the Lovely Smile family – and we care for you as if you were one of our own. Our values guide our actions every day:

Diligence

Progress

Honesty

Reliability

Care is our top priority – from the first examination to the personalised preventive programme and non-invasive therapy, we take care of you with the utmost attention. This is how we ensure that your dental health remains protected in the best possible way.

Our actions are characterised by honesty and transparency. With us, you will always understand exactly what we are doing and why. With the latest technology, innovative thinking and continuous training, we keep our finger on the pulse to always offer you the best possible care with the most optimal cost-benefit ratio.

10 reasons for
Lovely Smile